Make a Difference! Use Words, Media and New Values
We’d like to thank everyone for all the comments, e-mails and contributions we’ve received! They are informative and inspiring. We feel that we have an active discussion on our hands and our hopes of a meaningful dialogue are gradually being realized.
We are continuing our efforts to develop a few pitches for Google’s “Project 10 to the 100th,” and the one we are now brainstorming on is – a media campaign. As we saw in our last post, many of you responded with examples of commercials and media that highlight the action of giving in society. We really enjoyed those examples, and we’d love to see more of them. This will not only inspire our creative process, but will also help all of us stay on the same page and think along the same lines.
So please send us links to videos that demonstrate the values of altruism and giving in an effective way, and keep sending us your general comments about the contest.
In one of the comments to our first post Mark Zimmerman wrote his idea:
“Create (and constantly develop) a worldwide marketing campaign, which focuses on promoting altruism as the “in-thing” – that we can be respected in society only by our altruistic actions toward others. In other words, we use all sorts of imagery, arts, music, media and culture to make it “cool” and respectable to help/give to/love/think of other people.
Moreover, this question of “how do we help other people?” should continually be raised to the public through this promotion, so that this question constantly resonates in people’s thoughts, and so people will start thinking more about how to fulfill others and less about how to fulfill themselves – that true fulfillment is only through the fulfillment of others.”
Here are a couple commercials that promote altruistic values:
What do you think about this idea? And what about the videos?
Do you think that such publicity might actually convince (and maybe even change) people? Would it make an effect on you?
We’d love to know what you think about it.
Do You Think Project 10^100 Will Change the World? If So Let’s Define Some of the Problems
Hi everyone, thank you for your posts and comments. We are still working diligently on formulating the best solutions for the world crises, as per Google’s Project 10^100. Here’s an interesting e-mail we’ve just received from a person in Brazil:
“Unreasonable use of our natural and human resources drove us to the world’s crises. It’s up to humans to make the decision to start utilizing all the earthly resources in a way that will guarantee the survival and development of humankind and other species on the planet.
Why does it seem like we are incapable of taking the right decisions for our own good? We must develop our awareness to the root of our problem: exploitation of natural and human resources for egoistical purposes.
Therefore, I suggest that Google would create an Online Supranational Court of Judgment. This Court would accept accusations of egoistical actions committed by authorities, governments, powerful individuals or companies which would be notified to present their defenses. All cases would be openly examined by a committee of worldly known intellectuals (scientists, spiritualists, humanists). After reading the committee’s analysis, users would vote on the action in the following way: H- human, or E – egoist.
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